Almost 73% of your brand’s customer calls are a waste of your team's high-paid time.
You have built a great team, but they are just answering "Where is my order?" calls instead of growing the business.
You know that every minute a manager spends on the phone tracking a package is a minute they aren't scaling your store.
This guide will go over how to automate 3 out of 4 support calls and stop the endless cycle of hiring more staff just to answer basic questions.
First, we will break down the AI tech that handles Shopify returns and tracking.
Then, we will look at the exact pricing and setup steps to get your time back.
Editor’s note: Want to hear some sample AI support calls made for your Shopify store?
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- Listen to demo AI calls for my store
What is Ringly.io?
Ringly.io is an AI phone support platform made for Shopify stores. Its AI agent, Seth, is designed to answer customer calls at any time of day and provide them with quick, accurate help.
The platform's goal is to help online businesses handle support calls without increasing headcount by automatically addressing the most common questions.
The company was started in Rotterdam, Netherlands, by Maurizio Isendoorn and Ruben Boonzaaijer.
They identified a need for an AI voice tool that could handle store-specific questions by connecting directly to a store's backend.
Currently, over 2,179+ Shopify brands are using Ringly.io. On average, Seth resolves about 73% of all calls without human intervention, meaning almost three out of four customers get their answers without speaking to a person. According to Ringly.io, this can lead to a 5.9x return on investment for the stores using it.
How does Ringly.io work?
The main component of Ringly.io is Seth, its AI phone support agent.
Seth is the first point of contact for any customer who calls your support line. It is a conversational AI that understands what customers are saying and responds naturally.
When a customer calls, Seth converts their speech to text in real time to understand their needs. It then uses language models trained for ecommerce to process the request and replies with a natural-sounding voice.
Core capabilities
This technology lets Seth handle many of the common tasks that can keep support teams busy, as shown in the graphic below.
Finds orders and tracking info instantly. This type of query takes up a significant amount of time. Seth connects directly to your Shopify store to get live order status and tracking information. If a customer calls from a number on file, Seth can recognize them and ask if they’re calling about a recent purchase.
Manages returns and exchanges. You can set up your store's return policies, and Seth uses that information to guide customers through the steps. It can check if an item is eligible for return and initiate the process for them automatically.
Answers product and policy questions. Customers often have questions about products, shipping, or store policies. Seth learns from a knowledge base you provide and can train itself on your website's content, so it's ready to go from the start.
Knows when to ask for help. Seth is taught to identify when it doesn't have an answer or when a caller is becoming upset. In these situations, it passes the call to a human agent along with a full transcript, so your team has all the background information.
Provides useful analytics. Every call is recorded and transcribed, which feeds into a dashboard where you can track metrics like call volume and resolution rates. You can also see what customers are asking about most often, which helps you identify common problems and improve your service.
Hear the AI agent in action
Reading about the agent is one thing, but hearing it provides a clearer picture. Ringly.io makes it easy to experience what Seth is like in a real conversation.
+1 (888) 433-6691 to ask about a demo order. This number is connected to a demo Shopify store, so you can experience a call from the customer's point of view.">
Key differentiators
Many AI tools are available, but Ringly.io was built specifically for online stores. Here’s what sets it apart.
It's built for Shopify. Ringly.io has a native Shopify integration, so Seth can access order history, product details, and customer information in real time.
You can set it up in 3 minutes. Getting started is designed to be quick. Users can sign up, connect their store by installing the Shopify app or adding a link, and go live in minutes.
It comes with a risk-free guarantee. Ringly.io offers a unique billing setup. You don't pay until Seth successfully handles at least 60% of 100 eligible calls. This allows the platform to demonstrate its value before you are billed.
It protects your brand. A common concern with AI is the potential for incorrect information. Seth is built to avoid this. If it doesn't know an answer, it's trained to admit it and offer to transfer the call to a person. This helps ensure customers receive the right information.
It speaks your customers' language. Online stores often serve a global audience. Seth can handle over 40 languages, allowing you to offer phone support to international customers without hiring a multilingual team.
How Ringly.io compares to other options
It’s helpful to see how Ringly.io compares to other methods of handling phone support.
Here's a closer look at how it stacks up.
- Traditional IVR systems: These phone trees guide users through menus. Ringly.io replaces these menus with a natural conversation where customers can state what they need, and Seth understands.
- Generic AI voice agents: Other AI voice agents exist, but most may require custom coding to look up an order or process a return. Ringly.io is already trained for Shopify.
- Large contact center platforms: Enterprise platforms can be powerful, but they are often complex and may be more than what most Shopify stores need. Ringly.io provides a focused solution for phone support without the same level of complexity.
Pricing and plans
Ringly.io has tiered pricing that can scale with your business. Every plan includes a 14-day free trial and the performance guarantee.
Here’s a look at the two main plans for Shopify stores.
If you use more minutes than your plan includes, the overage rate is $0.19 per minute for both plans. This transparency helps avoid surprise bills. For larger businesses, add-ons like a dedicated Slack channel or custom integrations are also available.
Ringly.io integrations
Ringly.io is built to work with the tech you already use.
- Shopify: The native Shopify integration gives Seth the live data it needs to provide accurate, personalized support.
- Helpdesks: When a call needs a human agent, Ringly.io can create a ticket in helpdesks like Gorgias, Zendesk, and Richpanel. It includes the full call transcript so agents have context.
- Telephony: The platform uses Twilio for its phone infrastructure, providing reliable call quality and compliant phone numbers worldwide.
- Automation tools: For more advanced workflows, Ringly.io connects to over 7,000 apps through Zapier and Make.com. You can automate tasks like updating a CRM or sending a follow-up email based on a call.
To see how this technology sounds in a real-world scenario, the following video demonstrates Seth, Ringly's AI agent, handling a customer call.
A video demonstration of Seth, the Ringly ecommerce phone support AI agent, handling a customer call.
Streamlining support for Shopify stores
For growing Shopify stores, phone support can be a challenge. Ringly.io provides an AI phone agent designed to handle routine calls, potentially reducing support costs and improving the customer experience.
As a tool designed for ecommerce, it has a deep Shopify integration, a quick setup process, and a risk-free guarantee. These features can help businesses scale their support operations.
If you're interested in how AI can be applied to phone support, you can sign up for a risk-free 14-day trial and test it out for yourself.
Frequently Asked Questions
How quickly can I set up Ringly.io for my Shopify store?
You can get Ringly.io up and running in about three minutes. Just install the Shopify app, connect your store, and it's ready to start taking calls.
What happens if the AI agent can't answer a customer's question?
Seth, the AI agent, is trained to recognize when it doesn't have an answer. Instead of guessing, it will escalate the call to a human agent and provide them with a full transcript for context.
Is Ringly.io suitable for international customers?
Yes. Seth supports over 40 languages, so you can offer consistent phone support to your customers no matter where they are.
What makes Ringly.io different from a standard IVR system?
Unlike a rigid IVR phone menu, Ringly.io offers a natural, conversational experience. Customers can state their problem in their own words, and the AI understands and responds, rather than making them press buttons.
How does the performance guarantee for Ringly.io work?
Ringly.io has a risk-free guarantee. You won't be charged until the AI agent, Seth, successfully resolves at least 60% of 100 eligible calls, ensuring it proves its value first.
Can I use my existing business phone number with Ringly.io?
Yes, you can. Ringly.io allows you to port your existing number or use your own Twilio number, so your customers can keep calling the number they already know.
